What We Build for Healthcare
Patient Acquisition
Local SEO, GMB optimisation, doctor profile authority, booking funnels and review velocity.
Specialty SEO
Cardio, ortho, In Vitro Fertilization (IVF), oncology, neuro, cosmetic, programme-level content clusters and outcomes data.
Medical Tourism
Source-country geo SEO, package transparency, visa support, WhatsApp + video consult nurture.
Answer Engine Optimization and Generative Engine Optimization (AEO + GEO) Visibility
Citations in ChatGPT, Perplexity, Gemini for 'best cardiologist near me', 'second opinion' queries.
Diagnostics & Preventive
Test-package SEO, corporate-wellness Business-to-Business (B2B), reminder loops, panel monetisation.
Healthtech & Direct-to-Home (DTH)
Performance funnels for tele-health, e-pharmacy, mental wellness and chronic-care platforms.
Aggregators vs Owned Demand
| Dimension | Practo / Lybrate / 1mg | Organic + AEO + GEO |
|---|---|---|
| Cost per Booking | ₹600, ₹2,500 | ₹180, ₹600 (compounding) |
| Lead Ownership | Shared | Exclusive |
| Brand Authority | Aggregator owns trust | You own trust |
| AI Citation | Aggregator cited | Hospital cited directly |
| Medical Tourism Reach | Limited | Geo-targeted, multi-language |
Model Hospital, Clinic & Specialty Demand
Patient acquisition, patient LTV, medical tourism, specialty-level ROI and AI-search citations, for hospitals, clinics, diagnostic chains and healthtech.